W
hen you begin working with your SEO strategies, you’ll find you
need all kinds of resources. Most of those will be available on the
Web, but it might take some searching to find them.
Rather than sending you off to use a search engine, this appendix provides
the URLs for dozens of tools that will help you optimize for search engines.
You’ll find everything from search engines and directories to keyword tools,
and other resources, all of which can either be used to improve your SEO in
some way or to submit your site when you’re ready.
Some of the tools included in these pages are free, and the fees for others
will vary dramatically from very low (under $.05 per click) to very high (over
$10,000 for the application). Obviously all of the tools won’t be for you. But
if you’re looking for something specific, these links should at least give you a
place to start looking.
This listing of resources is by no means all-encompassing. There are many
other services and applications available to you, but because of space, we can’t
include all of them in this book.
Major Search Engines
and Directories
There aren’t tons of major search engines any more. Since all of the consoli-
dation in the industry, there are only a handful of really large search engines
and directories. But there are hundreds of smaller ones that range from very
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IN THIS APPENDIX
Major search engines and
directories
Secondary Search Engines ................................................................................................
Meta search engines
Keyword tools
Content resources
RSS feeds and applications
Search engine marketing
resources and articles
Registration services and
programs
Link resources and software
Pay-per-click
SEO Software, Tools,
and Resources
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