SEO: Search Engine Optimization Bible

(Barré) #1

A/B Testing Worksheet


Factor/Attribute Tested Control PPC Ad Testing PPC Ad Notes About Testing

Item number/description
Goal page
Completed goals
Percent completed
Percent change
Paid (ads)

Conversions ............................................................................................................


Conversions and percent change
Income from keywords
Percent changed
Average cost per conversion
Testing results

369


Worksheets

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