The Vision
Policy and Political Leadership
“There’s a very strong coalition of industry
actors and other stakeholders that see
the opportunity [in Extended Producer
Responsibility]—and, more critically, are
JVTPUN[VNL[OLYVU[OLHJ[\HSZWLJPÄJZVM
how you make it work in a really optimal way.”
Andrew Aulisi, Vice President of Global
Environmental Policy, PepsiCo
Innovations in Technology
- YVT\ZPUNHY[PÄJPHSPU[LSSPNLUJLMVY
sorting to breakthroughs in materials
and packaging design, science is
accelerating our ability to use fewer
YLZV\YJLZTVYLLJPLU[S`
Collaboration is Key
Together, we’re committed to
getting every bottle back.
Every Bottle Back
everybottleback.org.
WWF
1
2
3
4
5
Understand which plastics are recyclable
Know how—and where—you can recycle
Advocate for recycled plastic products
1
2
3
Tip:
3VVRMVY[OPZ
reminder, and
recycle your
bottles with the
cap still on!
600
MILLION
MORE THAN