WEB WORKSHEET
GETTINGYOUR RECOMMENDATIONS ACCEPTED WORKSHEET
286 SECTION 9 TOOLS FORLEADING ANDINFLUENCINGOTHERS
Step
❶Establish
rapport and trust.
❷Establish
business need.
❸Present your
data and analysis.
❹Sell your
best option.
❺Deal with risks,
reservations, and concerns.
❻Adapt plans, follow
through, and close.
Answer these participant
questions:
❑ Why are we here?
❑ Why should we trust you?
❑ What specific business need(s) are
you addressing?
❑ What is the logical basis for your
recommendation?
❑ Which option best fulfills the
need?
❑ What are the key features of the
option?
❑ What are the benefits (from the
decision maker’s perspective)?
❑ What concerns do we have about
the recommendation?
❑ How can we deal with these con-
cerns?
❑ What are the next steps?
❑ Who else needs to be involved?
Your presentation notes
[☛7.5 Decision Making]
[☛5.9 Resistance]
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