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267Personified Promotion- DETAIL SALESMAN: the straight detailer checks the inventory in stores which handle his
merchandise, takes orders and may make suggestions to help increase sales volume. An
example is the pharmacist salesman detailed to a doctor as client. - RACK SALESMAN: the rack salesmen handles food items, beauty aids in supermarkets.
He checks the store’s supply of his products replenishes stocks as needed and keeps displays
in order. - TRUCK SALESMAN: he combines the job of a salesman with that of a delivery man. For
example, soft drinks or dairy products salesman. - INSIDE ORDER SALESMAN: he is primarily an inside order taker, selling behind the
office counters. They are referred to as order takers because most of the customers he
makes contact with have decided to buy, the sales clerk only render customer service or
sell through suggestions.