SEM III: Findability Search Marketing 2011 Seminar

(Nora) #1

Keyword Research: Google


Target
Word

Number of
Searches

Google
Competition Flow Chart
Cake 600 13,000,000 A1
Decorating 1,000 27,000,000 B5
Ingredients 2,000 34,000,000 C3

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7.) Place the number of
competitors for that keyword
in the Microsoft Word or
Excel document


8 .) Refine your search


9 .) Choose the words having
the most detail in the
description


10.) Choose the words with the HIGHEST NUMBER OF


SEARCHES AND THE LOWEST AMOUNT OF


COMPEITION

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