Aswath Damodaran 367
Comparing to industry averages
Disney Entertainment Aracruz
Paper and Pulp (Emerging
Market)
Market Debt Ratio 21. 02 % 19. 56 % 30. 82 % 27. 71 %
Book Debt Ratio 35. 10 % 28. 86 % 43. 12 % 49. 00 %
Disney is close to the industry-average debt ratio, with market and book value
debt ratios slightly higher than the industry average. It could make the argument
that it is therefore correctly levered. It is, however larger and safer than the
typical comparable firm.
Aracruz has a market debt ratio slightly higher than the industry average though
its book value debt ratio is lower.