The Psychology of Gender 4th Edition

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10 Chapter 1

women suffer from discrimination but that
they have not been victims of discrimination.
Thus it appears the belief in gender
equality is the central feature of feminism,
but activism is an important feature of femi-
nism for some individuals. Conduct Do Gen-
der 1.2 to find out how feminism is viewed at
your institution.

to define feminism, the prevailing theme was
equality for women—especially among the
older students. Other themes were female
empowerment, celebrating women, and en-
couraging women’s aspirations. A minority
of students said that feminists favored women
and did not like men, which is not a defining
characteristic of feminism.
A defining feature of feminism is a high
regard for women. Most people in our soci-
ety would agree women should be valued.
However, even when people have a positive
attitude toward women, they are typically
reluctant to identify themselves as feminists
(Suter & Toller, 2006). Why? First,feminism
has negative connotations. Some people per-
ceive feminists as women who hate men, like
some of the Latina adolescents discussed ear-
lier (a stereotype that has been refuted as de-
scribed in Chapter 3). Second, feminism often
includes the belief that society needs to make
changes for equality to occur and can include
the impetus to take action to make these
changes. It is these latter ideas that are more
controversial. When feminism is equated
with activism, the term becomes less appeal-
ing. However, activism can take many forms,
ranging from volunteering at a women’s shel-
ter to participating in a prochoice rally. See
Table 1.1 for examples of feminist activities.
Do you participate in similar activities? If so,
do you identify yourself as a feminist?
A majority of college women believe
that community effort is needed to pro-
mote equality for women but that their
own achievements depend upon themselves
rather than group effort. In other words, the
typical college female believes that women
as a group need societal help but she, her-
self, doesn’t need any help. This set of be-
liefs is similar to the “denial of disadvantage”
(Crosby, 1984) discussed in Chapter 12—the
idea that most women perceive that other

TABLE 1.1 EXAMPLES OF FEMINIST ACTIVISM

Volunteering at a women’s shelter.
Helping set up a day care program.
Volunteering at a rape crisis center.
Assisting with a women’s study course.
Participating in a women’s conference.
Donating money to a female political candidate.
Supporting a female-owned business.
Attending a women’s sporting event.
Using nonsexist language.
Buying a baby gender-neutral toys and clothes.

TAKE HOME POINTS

■ Sexrefers to the biological category;genderthe
psychological category.
■ Intrarole conflict is conflict between expectations within
a role; interrole conflict is conflict between expectations
of different roles.
■ Attitudes toward sex can be divided into the affective
component (sexism), the cognitive component (gender-
role stereotype), and the behavioral component
(discrimination).
■ The defining feature of feminism is the belief in equal-
ity for women and men. Although most people endorse
this belief, feminism is perceived negatively. Women
typically believe that equality for women as a group
should be promoted (probably by someone else), but
they do not need any group efforts to aid their own
achievements.

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