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518 RATIONING CAPITAL AMONG COMPETING PROJECTS
So fromthis cabinetofficer'spoint of view,the Crusaderhad to go. The Anny had
spent a long timejustifying the Crusader project to Congress under one set of requirements
but change in Defense Policy meant that money needed to be freed up for different projects:
We have until now dealt with situations where, at some interest rate, we choose each-
project's best mutually exclusivealternative.Thus, we were assuming that there is an ample
amount of money to make all desiredcapital investmentsin these projects. But the conceptof
scarcity of resources is fundamentalto a free market economy.It is through this mechanism
that more economically attractive activities are encouraged at the expense of less desirable
activities. For industrial firms, there are often more ways of spending money than there is
money that is available. The result is that we must select from available alternatives the
more attractive projects and reject-or, at least, delay-the less attractive projects.
This problem of rationing capital among competing projects is one part of a two-pan
problem called capital budgeting. In planning its capital expenditures, an industrial firm
is faced with two questions: "Where will money for capital expenditures-come from?"
and, "How shall we allocate available money among the various competing projects?" In
Chapter 15 we discussed the sources of money for capital expenditures as one aspect in
deciding on an appropriate interest rate for economic analysis calculations. Thus, the first
problem has been treated.
Throughout this book, we have examined for any given project two or more feasi-
ble alternatives. We have, therefore, sought to identify in each project the most attractive
alternative. For the sake of simplicity, we have looked at these projects in an isolated
setting-almost as if a firm had just one project it was considering. In the business world,
we know that this is rarely the case. A firm will find that there are a great many projects.that
are economically attractive. This situation raises two problems not previously considered:
- Howdo yourankprojectsto showtheirorderof economicattractiveness?.
- What do you do if there is not enough money to pay the costs of all economically
attractive projects?
In this chapter we will look at the typical situation faced by a firm: multiple attractive
projects, with an inadequate money supply to fund them all. To do this, we review our
concepts of capital expenditure situations and available alternatives. Then we su~arize
the various techniques that have been presented for determining whether an alternative.
is economically attractive. First we screen all alternatives to find those that merit further
consideration. Then we will select the best alternative from each~ject, as~umingthat
there is no shortage of money.The next step will be the addition of a budget constraint.
If we find that there is not enough money to fund the best alternativefrom each project,
we will have to do what we can with the limited amount of money available. It will become
important that we have a technique for accurately ranking the various competing projects
in order of economic attractiveness.All this is designed to answer the question, How shall
we allocate available money among the various competing projects-?---
Capital Expenditure Project Proposals 17 RATIONINGCAPITALAMONG COMPETINGPROJECTS
At the beginning of the book, we described decision making as the process of selecting the
best alternative to achieve the desired objective in a given situation or problem. By carefully
defining our objective and the model, the given situation is reduced to one of selecting the
best from the feasible alternatives. In this chapter we call the engineering decision-making
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