The ultimate realityis that creatives who continue to search
for truth and refuse to invest in the lies, the kvetching, and the
complaining will be the sought after suppliers. The photogra-
phers who are able to keep perspective, who use the shifts as
opportunities for creative, personal, and professional growth,
will thrive. They are the talents who will help to reinvent our
business.
Make sure that you are one of them!
PART4 / TOOLS
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