“If you are unable to make progress it is just that you do not yet
have sufficient awareness.”
David HemeryM
ost people are familiar with coaching in a sporting
context. There are football coaches, tennis
coaches, skiing coaches—there aren’t too many
sports that don’t have some aspect of coaching associated
with them. And what about personal fitness coaches/trainers?
It seems that more and more people have someone to
support or push them to a state of fitness. Only recently one
of my colleagues, with the support of a personal coach, trained
to run the London Marathon and went from never having run
before to completing the marathon in five hours after just
eight weeks of training. And more recently you may have seen
the term life coaching. It is as if there is an awakening to the
value of developing oneself to achieve a state of physical and
mental fitness.
In my work I have experienced a boom in the demand for
personal coaching. Leaders in business are not content to rest
on their laurels but want to concentrate on how they can
achieve greater personal effectiveness. And those leaders
also want to learn how to coach their staff to do the same. It is
as if we have explored all the external possibilities for gaining
a competitive edge, which are becoming more and more
unreliable, and people are now beginning to look within
themselves for new answers.