Our General Elwell S. Otis announced that to
win the war we really needed 30,000 troops. But the more
pressure, the more resistance. The more Filipinos we killed,
the more took their places.
President McKinley denounced the critics and
sent 40,000 troops. Then 50,000. Then 60,000. Finally the
"pressure" required to meet the "resistance" of what started
out to be a few ragged Filipinos in a then-undeveloped
country rose to a call for 100,000 U. S. troops.
Any similarity between this "little Asian war"
and Vietnam ... is purely a matter of history.
We learn some· of our hardest lessons from
history-only we seem to have to keep leaming them over
and over again.
Now, to simpler, everyday lessons on our sub-
ject that PRESSURE CREATES RESISTANCE. Every
salesman knows-or should know-that. And every buyer
will confirm it. Everyone who has sought to train a child,
or to influence a husband or wife knows it-or soon finds it
out!
It is so fundamental a principle of psychology
that it should need no repeating here. But having read
today's newspaper, the lessons of the news impel me to
re-emphasize ...
PRESSURE CREATES RESISTANCE! II