Design Thinking
Words and language
114115
Salomon
This design was created for the bicycle manufacturer Salomon. It features a pun
on the phrase ‘blood, sweat and tears’, which becomes ‘mud sweat and gear’.
The t-shirt links the core business of the company – making mountain bikes –
to the familiar saying.
Client: Salomon
Design:Studio Output
Design thinking: A word pun
is used to link a company with
the familiar saying, ‘blood,
sweat and tears’
MY U
CK
1 2 3 4 5 6 7 8 9 10 OK While every effort has been taken to carry out instruction to customers satisfactionNO RESPONSIBILITY liability will be accepted for errorsCUSTOMERS ARE THEREFORE URGED TO CHECK THOROUGHLY BEFORE
HTS
DALIMHE-DTP^1
Title: Basic Design-Thinking
Client: QPL Size: 160mmx230mm
black text
action
E
m