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making up the world, but an immanent
material self-organization that allows for the
possibility of new types of things to come
into the world. This work has been highly
influential for recent theoretical experimenta-
tions in human geography, providing perhaps
the fundamental ontological support for
non-representational theory(Deleuze him-
self had been treating the non-representational
ontologically since the 1960s) and for ela-
borations of actor__network theory (for
re-theorizations of human–nature relation-
ships). kwo/jpj
Suggested reading
Cloke and Johnston (2005); Dixon and Jones
(1998); Massey (2005); Sayer (2000); Tuan
(2001).
opportunity costs An important concept in
neo-classical economics, with the costs of
an action expressed as opportunities foregone –
usually in monetary terms. If rural land is set
aside as a nature reserve, there will be costs to
both the landowner and society in terms of
the net value of the agricultural products not
produced: similarly, a commuter may see the
cost of travel time as earnings foregone. The
concept can therefore be used in explaining
the allocation of productive resources between
competing activities, especially where they are
in short supply. It plays an important role in
theories ofrent,comparative advantageand
linear programming. rj
optimization models Mathematical models
that are used to search for the optimal solution
to a problem. Thesemodelshave a quantity
to be either maximised or minimized, known
as the ‘objective function’, such as the mini-
mization of total transport costs or the maxi-
mization of a firm’s profits, together with a
set of constraints that limit the range of
possible solutions, such as limits on supply
and demand, or the capacity of transport
routes. linear programming is the most
widely used form of optimization, but the
models may take a great variety of mathe-
matical forms and many spatial applications
(such as optimal location decisions) involve
non-linear forms. lwh
Suggested reading
Killen (1983).
Orientalism The term ‘Orientalism’ has
three main meanings. The first two involve
(i) the scholarly study of the Orient, and (ii)
a more general (and especially aesthetic or
cultural) interest in the Orient. But neither of
them pays much attention to the possibility
that the object of their interest – ‘the
Orient’ – is itself a predominantly European
and American construction produced within a
specific grid ofpowerand knowledge (cf.
occidentalism). This is the focus of the
third definition proposed by the Palestinian/
American literary critic Edward Said (1935–
2003): Orientalism as (iii) both adiscourse
and a ‘corporate institution’ for the produc-
tion and domination of ‘the Orient’ (Said,
1978, p. 3). It is this definition that has
attracted most attention in human geog-
raphy, but it is important to notice Said’s
double emphasis on productionanddomin-
ation: representations of ‘the Orient’ often
have the most acutely practical, material con-
sequences (cf.performativity).
Said acknowledged that Orientalism in
this third sense has a long and tangled his-
tory, but he focused on the specificallymod-
ern apparatus of power-knowledge that
emerged towards the end of the eighteenth
century. His proxy for this was the Napo-
leonic occupation of Egypt (1798–1801)
and, in particular, theDescription de l’E ́gypte
produced by the scholars who accompanied
the expeditionary army. Said’s emphasis on
the materialityof power-knowledge is also
significant. While he was keenly interested
in the production ofimaginative geograph-
iesof ‘the Orient’, Said insisted that Orien-
talism was not ‘an airy European fantasy
about the Orient, but created a body of the-
oryand practicein which, for many gener-
ations, there has been considerablematerial
investment’ (1978, p. 6; emphases added).
What gave Orientalism its peculiar power
was that it was produced from the outside
and marginalized or silenced the voices of
those who were its collective subjects:
‘What gave the Oriental’s world its intelligi-
bility and identity was not the result of his
own efforts but rather the whole complex
series of knowledgeable manipulations by
which the Orient was identified by the
West’(p.40).Itwasthis,aboveallelse,
that implicated Orientalism in the operations
of colonizingpower, because it made ‘the
Orient’ appear as ‘an essentialized realm ori-
ginally outside and untouched by the West,
lacking the meaning and order that only co-
lonialism can bring’ (Mitchell, 1992,
p. 313). For Said, then, Orientalism oper-
ated both in advance and in conjunction
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ORIENTALISM