Strategic Planning in the Small Business

Unit 6

TP 6-9

GENERIC

BOARD TYPES

* WINDOW

DRESSING

Exists primarily

to enhance

image and

prestige of the

firm. Duties

are larvely

ceremonial.

• STRATEGIC

Deals

with a variety

of long-term

and

policy-related

functions

of the firm.

Role may

be either

advisory or

decision-making.

• OPERATIONAL

These boards

are involved

in a wide

variety

of routine and

day-to-day

activities

of the firm.

Typically

com­

posed of mostly

inside directors.

• NETWORKING

Established to

create and enhance

the

firm's

external linkages

to the

outside

world through

the personal contacts

of

the

outside directors.

* ALL

PURPOSE

A hybrid

of all the other

types.

In­

volved

in all levels

of the firm's

activi­

ties. Difficult

to create from

scratcA";

requires

much tire and

commitment

to

achieve.

Ford, Rogir H. Boards
ofDirectorsandthe Privately
OwnedFirm - A Guide
for Owners, Officers, and
Directors. Tab. 4.1 p. 46.
Copyright

Quorum, 1992. Reproduced

with permission of Greenwood

Publishing Group, Inc..

Westport, CT.

380