Strategic Planning in the Small Business

(Ron) #1
Unit 1

HO 1-2 (continued)

" How
profitable
and competitive
are the
product prices?

" What
levels of inventory
will
the business
require?

SERVICES


Identify Services
Offered
for Sale

" What services
does
the business
provide?

" What problems
do the
services solve?

" What
makes the services
unique?

Define
Service
Economics

" What
prices will
the business
charge?

"
What costs
are associated
with service
and prices?

" Will the
services be
profitable and
competitively
priced?

SUCCESS
FACTORS

Identify Reasons
for Potential
Success

" What
is new about
your business?

"
Why is your
idea better
than others?

"
What are
the expected
benefits?

Risks


" What factors
may keep
you from
starting the
business?

" What
unpredictable
risks must
you watch
for?

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