MANAGING CHANGE

(Tina Meador) #1
Economic Development
Where are the margins?
(Pine and Gilmore, The Experience Economy)


  1. Transformations (pay for how time with
    you transforms me)

  2. Experiences (pay for time with you)

  3. Services supplant goods (what I do for
    you, and margins are ... declining, becoming
    commoditized)

  4. Goods out of commodities
    (margins?)

  5. Commodities out of the earth
    (margins?)


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MARGINS

© James G. Clawson
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