Invest Significantly at the Maximum Point of Pessimism 193
What the market hates, value investors often love. When the mar-
ket is down on a particular business, sector, or industry, the demand
from buyers is at an all - time low, leading to greatly depressed security
prices.
Key Takeaways
- Buying securities during periods of pessimism is the most diffi cult
task in investing; appropriately, it the greatest determinant of investment
success. - Before investors can be truly successful at investing during periods of
maximum pessimism, they need to be wired with the characteristics of the
value approach: patience, discipline, and risk aversion. - The key characteristics of the value approach rely more on investors’
temperament than on their level of intelligence. - Pessimism leads to lower security prices, which offer investors the likeli-
hood of fi nding more bargain investments and thus the greater chance for
future capital gain. - Euphoria in the stock market can be a great indicator that security
prices are at premium valuations. - The most valuable businesses often have stock prices that offer little or
no value. - Value investing has defi ned characteristics, but the approach can be
very fl exible with respect to where value is found.
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