THE BLANK COMPANY, Inc.
Change names each time brief is shown.
This personal touch is sure to command attention. Have your brief neatly typed
or mimeographed on the finest paper you can obtain, and bound with a heavy paper of
the book-cover variety, the binder to be changed, and the proper firm name to be
inserted if it is to be shown to more than one company. Your photograph should be
pasted on one of the pages of your brief. Follow these instructions to the
letter, improving upon them wherever your imagination suggests.
Successful salesmen groom themselves with care. They understand that first
impressions are lasting. Your brief is your salesman. Give it a good suit of clothes, so
it will stand out in bold contrast to anything your prospective employer ever saw, in the
way of an application for a position. If the position you seek is worth having, it is
worth going after with care. Moreover, if you sell yourself to an employer in a
manner that impresses him with your individuality, you probably will receive more
money for your services from the very start, than you would if you applied for
employment in the usual conventional way.
If you seek employment through an advertising agency, or an employment
agency, have the agent use copies of your brief in marketing your services. This will
help to gain preference for you, both with the agent, and the prospective employers.