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APPENDIX A
Rokeach Values Survey^1
Directions: Reflectively assess the following lists of end values and instrumental values. Rank order each list
separately in order of importance to you, as guiding principles in your life (1 being your most dearly held value;
18, the value least important to you). Start with the end values; then do the instrumental values. (The end and
instrumental values are listed in alphabetical order. There is no one-to-one relationship between end and
instrumental values on this list.)
(^1) This list of end and instrumental values, The Rokeach Values Survey, is the work of social scientist Milton
Rokeach who studied values and how humans prioritize their values. Reference: Rokeach, M. (1979)
Understanding Human Values, NY: The Free Press, 1979.