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Heide Benser/Corbis
DEDUCTIVE REASONING: SYLLOGISMS AND LOGIC
Validity and Truth in Syllogisms
Conditional Syllogisms
CHAPTER 13 Wason Four-Card Problem
DEMONSTRATION: Wason Four-Card Problem
What Has the Wason Problem Taught Us?
TEST YOURSELF 13.1
INDUCTIVE REASONING: REACHING CONCLUSIONS FROM EVIDENCE
The Nature of Inductive Reasoning
The Availability Heuristic
DEMONSTRATION: Which Is More Prevalent?
The Representativeness Heuristic
DEMONSTRATION: Judging Occupations
DEMONSTRATION: Description of a Person
DEMONSTRATION: Male and Female Births
The Confirmation Bias
TEST YOURSELF 13.2
DECISION MAKING: CHOOSING AMONG ALTERNATIVES
The Utility Approach to Decisions
How Emotions Affect Decisions
People Inaccurately Predict Their Emotions
Incidental Emotions Affect Decisions
Decisions Can Depend on How Choices Are Presented
DEMONSTRATION: What Would You Do?
Justification in Decision Making
THE PHYSIOLOGY OF THINKING
Effect of Damage to the Prefrontal Cortex
Neuroeconomics: The Neural Basis of Decision Making
ALSO GOOD FOR ME? SOMETHING TO CONSIDER: IS WHAT IS GOOD FOR YOU
ALSO GOOD FOR ME?
DEMONSTRATION: A Personal Health Decision
TEST YOURSELF 13.3
CHAPTER SUMMARY
THINK ABOUT IT
IF YOU WANT TO KNOW MORE
KEY TERMS
MEDIA RESOURCES
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