The Economist - UK (2022-03-26)

(Antfer) #1

62 Business TheEconomistMarch26th 2022


out pressing the flesh (or at least bumping
fists) it followed suit. 
If you do pack that suitcase, your desti­
nation  is  likelier  to  be  domestic.  As  with
leisure travel, long­haul trips for work are
recovering more slowly. A poll of over 450
companies by the gbta in February found
that  two  in  three  had  restarted  domestic
trips but fewer than one in three had done
so for cross­border journeys. 
Domestic  trips  in  America,  which  ac­
counted  for  nine  in  ten  American  cor­
porate  excursions  in  2019,  according  to
Bernstein,  a  broker,  will  increasingly  go
ahead.  So  will  short­haul  hops  between
European  cities,  which  in  2018  made  up
two­thirds  of  eubusiness  trips.  Until  the
latest covid flare­ups the same looked true
for  flying  in  China,  where  business­travel
spending fell by far less than the global av­
erage in 2020 and was recently forecast to
grow  by  double  the  global  average  in  2021
(though  Chinese  borders  remain  impreg­
nable to most outsiders). 
Your  fellow  passengers  will  dispropor­
tionately  work  for  smaller  companies.
American  Airlines  reckons  that  travellers
from smaller firms are back to 80% of their
pre­covid numbers. The comparable figure
for  big  firms  is  40%.  One  reason  is  that
small  businesses  mostly  send  people  on
those popular domestic routes. Another is
that they may be a bit more relaxed about
their  workers’  wellbeing.  Vik  Krishnan  of
McKinsey,  a  consultancy,  says  that  the
pandemic  has  prompted  travel  managers
at big companies to feel a heightened sense
of their duty of care to employees. 

Fight for flight
Getting  a  trip  approved  is,  then,  getting
harder  than  before.  A  recent  survey  of  170
North  American  corporate­travel  manag­
ers by Morgan Stanley, a bank, shows that
budgets in 2022 are expected to be 31% be­
low  the  level  of  2019.  In  the  short  run  ap­
proval may get harder still. On March 15th
Ed  Bastian,  chief  executive  of  Delta  Air
Lines, told the Financial Timesthat the war­
induced spike in the oil price “will no ques­
tion”  raise  ticket  prices  on  both  domestic
and  international  routes.  Other  airline
bosses doubtless have similar designs. 
Even  if  your  supervisor  signs  off  on
your  trip,  you  will  find  it  harder  to  plan.
The world’s airlines are running at around
two­thirds of their pre­covid capacity. That
means  less  choice  on  times  and  fewer  di­
rect  flights,  notes  Richard  Clarke  of  Bern­
stein.  The  problem  is  not  confined  to  fly­
ing. The scrapping of the 5.40am Eurostar
train  from  London  to  Paris  forces  execu­
tives to arrive the night before in order to
strike  that  morning  deal  over  a  croissant
and café au lait.
Once  on  the  road,  the  experience  isn’t
what it used to be, either. With many exec­
utive  lounges  yet  to  reopen,  the  weary

manager  must  seek  refuge  at  a  noisy  res­
taurant—or worse, since plenty of eateries,
too,  remain  shut,  on  a  bench  in  the  con­
course  within  earshot  of  a  disaffected  in­
fant.  At  many  airports  you  will  also  still
need  to  wear  a  mask.  Although  London’s
Heathrow  and  a  few  other  airports  have
lifted mask requirements, America’s feder­
al mask mandate has been extended until
at  least  April  18th.  In  the  past  year  the
Transportation  Security  Administration
has  fined  nearly  1,000  unmasked  travel­
lers,  so  you  ignore  the  rule  at  your  peril
(and good luck expensing that fine).
On board the plane you may find your­
self in economy class more often, and not
merely because of the rising air fares. Some
climate­conscious  airlines  are  already  re­
configuring  planes  with  fewer  business­
class seats (whose emissions per occupant
are three times those of an economy seat).
ceos of large companies will be sad to hear
that first­class seats, which are even dirti­
er, may disappear for good. 
In  the  air,  expect  to  be  served  by  cabin
crew draped in personal protective equip­
ment  (especially  in  Asia,  which  remains
more  concerned  than  the  West  about  hy­
giene). You, too, must keep your mask on,
unless you are consuming food or drink (of
the non­alcoholic variety on American Air­
lines,  which  will  only  restart  in­flight
booze  sales  in  mid­April).  At  least  hot
meals  are  back;  as  recently  as  last  month
even  first­class  passengers  on  American
and  Delta  had  to  do  without  such  suste­
nance on domestic flights. 
Over  the  longer  term,  the  news  for  the
itinerant executive isn’t all bad. The intro­
duction  of  touchless  technology  and  on­
line check­in for flights and hotels should
speed  up  travel  a  little  (at  least  once  pan­
demic  paperwork  such  as  passenger­loca­
tor  forms  and  vaccine  certificates  no  lon­
ger needs verifying). With many planes sit­
ting idly on the tarmac as a result of covid­
related  cancellations,  some  airlines  used
the opportunity to spruce them up. Austra­
lia’s  Qantas  has,  for  example,  modernised
its fleet of a380 superjumbos by installing

comfier seats for premium passengers.
SingaporeAirlineshasupdatedthecabins
onsomeofitsshort­haulfleet.
Thefewwhogettohitcha rideona cor­
poratejetarealsobecominga bitlessse­
lect. Business­jet traffic has recovered
muchmoreswiftlythancommercialavia­
tion.Accordingtowingx, a consultancy,
Januarywasthebusiestmonthever,with
thenumberofflights15%higherthanin
January2019.Ina surveybyMorganStan­
ley,11%ofrespondents said theirfirms
wouldbemoreliberalwiththeuseofbusi­
nessjetsin 2022 thantheywerein2021.
Chronicjet­lagmaybecomea thingof
thepast.Withlong­haultravelstillcon­
stricted, firms are reportedly opting to
sendexecutivesonfewertripsthatstretch
tomoredays.Unseemlydisplaysofcor­
poratemachismo,suchasflyinghalfway
acrosstheworldforone shortmeeting,
mayneverreturn,nodoubtpleasingevery­
oneconcerned.
And many of those longer trips are
combiningworkandplay.MorganStanley
sees evidenceat American hotel chains
thatThursdaysandSundaysarebecoming
morepopularwithguests,suggestingthat
some workersmay be movingtrips to­
wardsthestartoftheweekoritsend,to
blendworkwithpleasure.Suchtripshave
becomecommonenoughtoearnanugly
moniker,“bleisure”.DannyFinkelofTrip­
Actions,a firmwhichhelpsothersmanage
businesstravel,saysthiscouldappealto
thosewhoapproveexpenses,too:weekend
flightsareoftenmuchcheaper,offsetting
thecostofextranightsata hotel.
Perhapsthebestnewsforthebedrag­
gledbusinesstravelleristhatsometrips
simplywon’thappen.JarrodCastleofubs,
a bank,notesthat40%ofbusinesstripsare
tomeetclientsandanother40%involve
internal meetings. Conferences, exhibi­
tionsandthelikemake uptherest.He
reckonsthatperhapshalfoftheintra­com­
panyjaunts,especiallyfortrainingorget­
togethersbetweennon­c­suiteexecutives,
areexpendable.Thatmeansa fifthfewer
tripsoverall.Nogrumblingthere.n

Back in the air
Business travel spending , worldwide, $trn

Source: Global Business Travel Association

1

2.0

1.5

1.0

0.5

0
2005 10 15 20 25

FORECAST

Tripped up
“Thinking about your company, how has the
coronavirus impacted business travel?”
% responding, by share of trips cancelled

Source:GlobalBusinessTravelAssociation

2

100

80

60

40

20

0
2020 21 22

None

A few

Some

Most
All
Free download pdf