58 Business TheEconomistApril16th 2022
Hybriddealmaking
Screening transactions
I
t was once thought that investment
bankers, like sharks, needed to keep on
the move to survive. Then pandemic lock
downs put paid to their perpetual motion
between headquarters, airports and meet
ings. Greasing the wheels of mergers and
acquisitions (m&a) took a backseat to cor
porate concerns about survival. Deals were
scrapped or put on hold and bankers fo
cused on clients that they knew already.
Virtual dealmaking became the norm. As
inperson interaction returns, will the new
ways of working persist?
Video conferencing has led to unex
pected benefits for companies and their in
vestment bankers. When travel restric
tions grounded Wall Street’s jetsetters, ne
gotiating multibilliondollar deals on
Zoom made firms more productive and
cheaper to run. Bankers swapped busi
nessclass lounges for virtual calls from
their designer kitchens. Suddenly, with
more free time, they could contact twice as
many potential bidders for their clients,
increasing the odds of a suitable match.
The hyperefficiency has been wel
comed. In an earnings call in 2020, execu
tives at Citigroup remarked on the ease
with which client visits that once required
months of careful planning could be
scheduled in days in the virtual environ
ment. Moelis, a boutique firm, slashed its
spending on travel from $10m each quarter
to a fraction of that amount. As restrictions
are lifting, some inperson meetings have
returned but the punishing travel sched
ules have not. A recent poll by Deloitte, a
consultancy, shows that more than half of
companies and privateequity investors
now expect to manage m&ain a predomi
nantly virtual environment (see chart).
The pandemic also turbocharged the
adoption of technology. Increased use of
big data and analytics hastened the auto
mation of grunt work normally delegated
to junior bankers. Acquirers also got cre
ative with due diligence. Virtual tours be
came commonplace for inspecting far
flung sites including mines, factories,
ports and warehouses. Goldman Sachs
among others flew drones over the facili
ties of companies to capture highquality
photosortoproduceslickvideos.Lawyers
andothersusedartificialintelligence to
siftthroughthousandsofcompanydocu
ments,spottingredflagsina fractionof
thetimeit wouldtakehumans.
Cultural shiftsborne out ofthepan
demicpromptedevendeepersoulsearch
ing.Asthecorporateworldembracedflex
ible workingarrangements,manybanks
usheredinhybridschedules—somewhat
reluctantly—for their staff. Firms raised
salaries, paid out bumper bonuses and
moreinanattempttostopyoung,disgrun
tledstafffromleavingtheindustry(seeFi
nance and economics section). Jefferies
boughtthemPelotonexercisebikesandCi
tiofferedthemjobsinMálaga,a Spanish
coastalcity,whileJPMorganChaseobliged
themtotakeatleastthreeweeksoffa year.
For those accustomed to the industry’s
hardnosedculture,it wasperplexing.
A frenzyin 2021 putthiskinder,gentler
modelofdealmakingtothetest.Private
equitybuyoutsandspecialpurposeacqui
sitioncompaniesdrovethevalueofglobal
m&a to a record $5.9trn. Annual fees
earned by dealmakers surged by nearly
50%tomorethan$48bnin2021,account
ingfornearlya thirdofinvestmentbank
ingincome,upfroma quarterin2020,ac
cording to Refinitiv, a data firm.
The boom exposed the limits of virtual
schmoozing. Even with drones carrying
out critical due diligence, polling by De
loitte suggests that the inability to travel or
meet management teams in person was
more likely to trigger cancellations. Most
respondents (78%) abandoned at least one
deal in 2020 while nearly half (46%)
quashed three or more. For young recruits,
automation of arduous tasks did little to
cure burnout. A survey of 13 analysts in
2021 at Goldman Sachs laid bare their gru
elling working conditions: 95hour weeks
and an average of five hours of sleep a night
meant mental health suffered.
Digitisation has raised thornier ques
tions about dealmaking. A growing reli
ance on technology suggests that huge
swathes of them&a value chain can be
automated. Meanwhile the availability of
big data erodes the information advantage
that banks once had. Can executives run
the process without retaining expensive
bankers? Apple acquired Beats in 2014
without the help of banks, as did Facebook
when it bought WhatsApp the same year.
Spotify and Slack both went public, in 2018
and 2019 respectively, without involving
underwriters.
Few firms have the resources to manage
the process internally and much of the in
vestmentbanking workload, at least in the
senior ranks, is contingent on oldschool
relationshipbuilding. But even as faceto
face meetingsresume the digital transfor
mation meanstheold days of m&aare not
coming back.n
The unforeseen advantages of virtual negotiations
Muted enthusiasm
“How do you expect to manage the following
M&A deal elements over the next 12 months?”
% responding*, Aug-Sep 2021
Source:Deloitte
*1,00 US corporate and
private-equity executives
Integration
Target screening
Target identification
Restructuring
Divestiture
Due diligence
Transaction execution
100806040200
Virtual Hybrid In-person
You have to get up early to beat the stay-at-home dealmakers