The Sunday Times - UK (2022-04-24)

THE 19

BIGGEST

HAIR

MYTHS,

BUSTED

Does your hair burn in the sun?

Can stress turn you grey? And which

products really work? The top industry

experts separate fact from fiction

By Verity Clark, Sarah Jossel and Roisin Kelly

FACT OR FICTION?

‘Washing hair every day

makes it greasy’

The jury’s out here. Even the pros sit on different

sides of the hair-washing fence because how often

you shampoo will depend on your hair type and

lifestyle. If you have fine hair or are a regular

gym-goer, then Hayes recommends washing hair as

frequently as possible. “It won’t make it greasy,” he

says. “Washing hair regularly removes the build-up

of bacteria and dirt, as well as breaking down the

oils on the scalp.” For thick, coarse, textured or

afro hair the opposite is true. “Shampooing too

frequently can be drying to both strands and scalp,”

says Mensah, who suggests shampooing once a

week with a moisturising shampoo formulated for

dry or damaged hair.

THE BEST SHAMPOO FOR EVERY HAIR T YPE

For fine hair

Absolute Collagen Thickening Shampoo (£15)

is part of a new haircare range developed with a

trichologist that uses a collagen complex to

strengthen and protect thin, fine and flat hair.

For afro or textured hair

Shea Moisture Jamaican Black Castor Oil

Strengthen & Restore Shampoo (£13)

uses Jamaican black castor oil and shea butter to

hydrate and repair damaged hair, as well as giving a

thorough clean. It is sulphate-free and safe for

chemically treated hair.

For dry, damaged hair

Virtue Recovery Shampoo (£38) is infused with

the brand’s signature protein blend, Alpha Keratin

60ku, which fills cracks in the cuticle in damaged

parts of your hair leaving it stronger. Hydrating

baobab seed oil and strengthening quinoa protein

help to bring brittle hair back from the brink.

For coloured hair

Formulated without sulphates, silicones or

conditioning agents, Color Wow Color Security

Shampoo (£19.50) washes away product

build-up (which can dull coloured hair) but,

crucially, doesn’t strip hair colour. Suitable for

keratin blow-dries and extensions.

MEET THE PANEL

LUKE HERSHESON

CEO of Hershesons.

Celebrity clients

include Dua Lipa and

Keira Knightley

ANABEL KINGSLEY

Trichologist and

president of the Philip

Kingsley Clinics

SYD HAYES

The session stylist

favoured by the biggest

names in fashion, from

Louis Vuitton to Versace

KEN PAVÉS

The New York celebrity

stylist to Victoria

Beckham

Dr SHARON WONG

Consultant

dermatologist who

specialises in hair health

ERROL DOUGLAS MBE

Textured hair expert and

stylist to stars such as

Uma Thurman and

Naomi Campbell

FRÉDÉRIC FEKKAI

Famed French hair

stylist who counts

Hillary Clinton among

his regulars

CHARLOTTE MENSAH

A leader in the natural

hair movement who

regularly styles

high-profile names,

including Michaela Coel

JONNY LONG

Hairdresser and

co-founder of the cult

Chelsea salon

Lockonego, which

tends to sports stars,

celebrities and MPs

JOSH WOOD

The King of Colour,

favoured by the likes of

Gwendoline Christie,

Saoirse Ronan and

Florence Welch

ADAM REED

Hairdresser and founder

of the recently launched

haircare brand Arkive

Headcare

ZOË IRWIN

Influential Wella

ColourTrend expert

JUSTIN ANDERSON

Colourist to Jennifer

Aniston and co-founder

of the new brand dpHUE

GEORGE NORTHWOOD

Hairstylist to the likes of

Alexa Chung and Rosie

Huntington-Whiteley

8 • The Sunday Times Style