8 Days — October 05, 2017

(Tuis.) #1
Gentle Monster
opens its first
Singapore flagship
store, and it looks
like a super-hip
and bizarre art
museum.

Check Out This


‘Monstrosity’


How would you like an army of life-like baby
dolls staring silently at you while you try
on sunnies? The brand new flagship store from
cult Korean luxury eyewear label Gentle Monster
is strange, bizarre, avant-garde and then some,
but that's why celebs and laypeople love it. The
Singapore store, its 15th, opened last week at Ion
Orchard, and like its predecessors, is decked out
like a haute modern museum. Here's a sneak
peek at what you can expect.

Baby is that you?
Forget your fear of clowns
(thanks, It!). Pediophobia (fear of
dolls) is what you may get when
you’re in this ‘child’ themed zone.
The artistically jarring effect is
intentional, like how you’d feel in a
room full of avant garde artwork.
Oh, and the dolls standing in
formation all have varying skin
tones and facial expressions.
Diversity, yay.

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