© 2018 CFA Institute. All rights reserved.LET’S PUT ETHICS
AT THE HEART OF
EVERYTHING WE DO.
LET’S MEASURE UP.
Ethics is at the core of how CFA® charterholders work.
This is more important than ever in the investment industry,
where trust has eroded. An industry without trust is an
industry without clients, so demand the highest ethical
standards in your investment professionals.
Demand the best. Demand a CFA charterholder.
Get started at letsmeasureup.org