Asian Photography – July 2019

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tips and techs


Working on a tight budget doesn’t mean you have to compromise using a model.
Having the right look for your brand is extremely important. Before choosing a model,
think about who your target customer is. Write down a few things about them. Their
hobbies, interests, social demographic, age etc. As elegant and amazing you want your
pictures to be, the photos need to be relatable to your customer, your model should
basically represent your target audience. Knowing who your customer is, is one of the
most important parts of your business.

Where to find models
Irrespective of the size of your fund you can
still find a great professional model to suit your
condition. Using a model who knows how to pose
and can hold his/her own throughout the whole
photo-shoot is so crucial. Our best advice is to
not use a friend or family member. Even if you
think they are the most beautiful person in the
world, they most likely are, but they may not be a
model. Much like any other profession, modelling
requires skills and often a lot of practice. Often it
is much easier to work with someone you don’t
know than with a friend, as friends are more likely
to get awkward and shy in front of the camera.
With the help of digital technology and the
internet, it has never been easier for photographers
to find models. There are websites, forums, and

How to


find and


work with


models?


July 2019 - 47
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