16 The Sunday Times June 5, 2022
MONEY
The Mulberry man used to travel the world for his
business and spend a fortune on racing — now he is
happier on his organic farm, he tells Samantha Rea
R
oger Saul, 71, is the founder
of Mulberry, the iconic
British handbag brand
beloved of It girls and
models. After three decades
at the helm he was ousted
in a takeover, and he used
his shares to buy an organic
farm at Sharpham Park in
Somerset, where he grows
spelt and lives with his wife, Monty.
How much is in your wallet?
£170. I always carry cash.
Which cards do you use?
I don’t use credit cards but I have a debit
card with my bank, Hampden & Co.
In today’s disconnected world, it’s good
to have your banker to talk to.
Are you a saver or a spender?
I’m both. Sometimes my spending’s
out of control. Other times, like now,
when the world’s an uncertain place,
I’m conscious that I need to save.
Do you own a property?
Yes, I live in a wonderful old manor
house in Somerset. It goes back
thousands of years and it has been
knocked down and rebuilt over the
centuries. It has an extraordinary
history. Henry Fielding was born here.
We’ve lived here for 45 years. We bought
it as a semi-detached manor house for
£27,000, then over the years we’ve
bought the middle, then the next bit;
then we bought the farm around it.
Now we have a lovely two-acre garden,
with 300 acres of land beyond it.
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Reports of loan scams have
skyrocketed more than
90 per cent as fraudsters
appear to be cashing in on the
cost of living crisis.
Lloyds Bank has warned of
a surge in what are known as
advance fee loan scams,
where criminals pose as
genuine firms or create fake
companies offering loans that
come with upfront fees.
Real value of £10,000
Average cash Isa account Average easy access account
Source: AJ Bell analysis of Bank of England data
£11,000
8,000
9,000
10,000
2012 2014 2016 2018 2020 2022
Forecast
If you had £10,000 in an
easy-access account
paying average rates
over the past decade,
you would now have
£8,580.40 in real terms,
according to the wealth
manager AJ Bell. With
inflation set to hit 10 per
cent this year, £10,000
in the average easy-
access account today
would be worth £9,465
in a year if the Bank of
England’s inflation
forecast is right, losing
you £10.70 a week.
CHART OF THE WEEK HOW INFLATION EATS YOUR SAVINGS
Lloyds Bank warns of surge in loan scams
Victims have lost an average
of £231, the bank said.
Scammers say that
payment is needed as a
verification, processing or
guarantor fee among other
reasons, but a genuine loan
company will never ask for
upfront payments before
releasing funds.
If you are contacted by a
company after having
searched online for loans,
check that the firm is
authorised by the City
regulator, the Financial
Conduct Authority, and
appears on its Financial
Services Register. Call its
consumer helpline on 0800
111 6768, or speak to your
bank if you are concerned
about the legitimacy of a loan.
Victims are usually duped
after responding to online
adverts claiming to offer fast
loans and are accepted no
matter their credit history.
Yasmin Choudhury
Credit card borrowing is
rising at its fastest rate in
almost 17 years, the Bank of
England said on Tuesday.
Some £700 million was
borrowed on credit cards in
April and the annual growth
rate on credit card spending
over the past year was 11.6 per
cent — the highest since
Novermber 2005. Credit card
spending accounted for half
of the £1.4 billion borrowed in
Boom in credit card spending
April, with the other
£700 million coming from
consumer credit such as
personal loans and car
dealership finance.
The annual growth rate for
all consumer credit was
5.7 per cent in April, up from
5.2 per cent in March, and the
highest rate since February
2020, before the pandemic.
This is the third
consecutive month that
borrowing has reached over
£1 billion as people look for
ways to cope with the cost of
living crisis. The increase in
the energy price cap in April
added £693 to the average
yearly energy bill for homes
on a suppliers’ variable tariff,
while council tax rose in
many areas along with the
cost of broadband, phone
tariffs, food and petrol.
Average interest rates on
credit cards rose in April to
18.8 per cent from 18.01 per
cent in March, but are below
the pre-pandemic average.
Yasmin Choudhury
The average pay for chief
executives of FTSE 100
firms, according to Deloitte.
This fell to £2.8 million in
2020 but is now back to
pre-pandemic levels
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enough to pay for costs. During the
Gulf War I made phone calls after 6pm
when it was cheaper. There’ve been
times when I’ve turned the heating off
and used less aftershave because it was
one of the small, everyday things I
couldn’t afford to buy. It’s being prudent
and accepting you can’t have everything.
What was your most lucrative work?
When the Brazilian supermodel Gisele
Bündchen walked off the catwalk
clutching her Mulberry bag in 2001 it
was the beginning of a wonderful eight-
year run for Mulberry. We’d brought in
a young designer, Luella Bartley, and
she’d taken some oversized holdall
handbags I’d done in the 1970s and put
those on her catwalk show in New York.
It became known as the It bag. We made
a massive amount of money out of the
Mulberry planner, which came about
after I found a Filofax in a stationer in
the late 1970s. It was a bit small, so we
took it up to A5. All the Armani staff had
one; it was the product to have.
Do you invest in shares?
I’ve had shares in the miner Rio Tinto
since I was ten. My grandfather bought
them for me. Every now and then, if I
have a crisis or opportunity or I want
a present for my wife, I’ll sell a chunk.
Are you better off than your parents?
Yes. I was born in 1950, an austere time,
so we grew up minding the pennies. My
parents were army officers during the
war. My mother was from a well-off
family. Her father was head of Hillier
Parker May & Rowden, the surveyor in
London that sold the American embassy
and Selfridges.
My father was from a working-class
background, and when I was a child he
was a production manager for Clarks,
in their biggest factory, employing
probably 1,000 people. I was one of four
children, and my parents scraped to get
me to boarding school. They couldn’t
afford to send the next three. I felt as if
I’d been sent away. Then I got used to it.
You learn to be resilient.
How much did you earn last year?
As much as I needed to live. I don’t draw
a salary, so we live off what’s in the
cupboard. All profits go back into
building the business.
When did you first feel wealthy?
I’ve never felt wealthy, but I have
thought that I’m lucky. I’m blessed to be
healthy, and to have a healthy family.
Have you ever worried about making
ends meet?
When you’re an entrepreneur, it’s not
just a question of starting a business —
you’re endlessly pouring whatever
you’ve got in to make it go a stage
further. In the late 1980s Mulberry was
growing fast, like, hundreds of per cent
a year, making massive profits, but we
still weren’t bringing in money fast
mother, who’d been a PA before the war,
was fearsome in chasing anybody who
wasn’t paying.
Your worst business decision?
I brought in Christina Ong as an investor,
and she voted for me to be taken out as
chief executive and chairman. We fought
for maybe two years and in 2003 I lost
that battle. The takeover was ruthless,
and I came out of Mulberry having been
obliterated, apart from my share value.
Then the farm around my house came
up for sale for the first time in 100 years.
As a child I’d loved spending time at my
grandparents’ farm in Suffolk, so it had
always been my dream to buy this
farmland. In Mulberry days I spent my
life charging around the world, doing
ever bigger business deals, but they
weren’t the most joyous days. Now,
with the organic farm, my life is very
different. I work in the garden and on
the farm, and I’m in the best place I
could possibly be. Our main crop is
spelt, and we have a flour mill, so we
grow the spelt, mill it and turn it into
products such as drinks and cereals.
We’ve won lots of Great Taste awards.
What was your worst investment?
Buying and planting 300 walnut trees.
I spent £10,000 planting them 18 years
ago, and they’ve cost a lot of time and
money. We’re the biggest, if not the only,
organic walnut farm in the country, and
last year we got two tonnes of walnuts.
In theory they’ll be worth £20 a kilo, so
when I get to ten tonnes they’ll be a
fantastic investment. It hasn’t worked
out that way yet, but I keep thinking:
“Next year.. .”
What’s your money weakness?
I’ve just planted a hundred tuberose
bulbs, as an anniversary gift to my wife,
Monty. The tuberose fragrance has
always been a favourite of ours. I bought
a Ryobi electric pole saw that will saw
a branch off a tree at 15ft tall for £175, and
I’ve spent £40,000 on an Avant tractor.
It can do such a tight turn, it can almost
go around a tree trunk.
Your most extravagant purchase?
My racing cars. I’ve owned probably
15 historic sports cars. In the mid-1980s
I had a Ferrari 275 GTB 4 that I bought
off an American in Italy. It had just been
completely restored by Ferrari and was
still being run in, so we could do a
maximum of 70 miles an hour, which
was a bit frustrating, driving it all the way
back to England.
The car I loved most, which was
possibly the most expensive, was an
Alfa Romeo P3 single-seater 8C. It was
red, obviously. I bought it in 2003 for
£300,000 and sold it for £500,000 or
£600,000 in 2013. After you add up all
the costs of racing I definitely didn’t
make money on it.
What’s the most important lesson
you have learnt about money?
It’s here today, gone tomorrow. Try and
preserve it when you need to, but be
confident spending it when you have to.
Organic products available from
sharphampark.com
From It bags
and sports
cars to £40k
tractors...
FAME AND FORTUNE ROGER SAUL
Your best business decision?
Most recently it’s creating our farm at
Sharpham Park, but No 1 must be
creating Mulberry in 1971. I’d contacted
John Michael [Ingram], the Carnaby
Street guru and fashion designer, and
said: “Can I be your business
management trainee?” He said:
“What’s that?” I think he was amused
by me. He gave me a job in one of the
boutiques. Hippies would come in and
say: “Hey, man, I’ve got some belts,” I’d
buy them, then sell them for vast profits.
I thought: “This is crazy. I could do
better than that.”
My first product was a snakeskin
choker with a butterfly on it. I sold those
to Biba and that was the beginning of my
career in fashion. My sister Rosemary
designed the Mulberry logo, my father
was the biggest supporter and my
If I want
a special
present
for my
wife,
I’ll sell a
chunk of
my shares
Gisele Bündchen
with the bag
created by
Luella Bartley
CHRISTOPHER JONES/ALAMY
£3.6m