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Enjoy the issue,
Photography: Georges Antoni at The Artist Group, Makeup: Victoria Baron at MAP for Chanel
If anyone understands our
relationship with technology, it’s Tesla and
SpaceX’s Elon Musk – the man who put
veritable spaceships on our roads and will,
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“We’re already cyborgs,” he said earlier
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regularly in awe of the almost unfathomable
superpowers we carry around in these
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technology has managed to bundle up
everything from a global street directory to
a bank teller, a notebook, a clock, every song
ever made, a shopping centre, a calculator,
the meteorologist, a TV, a travel agent,
many neglected personal trainers, my entire
reading library, a set of encyclopedias,
a meditation teacher, a dictaphone, a movie-
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else we can think of into something so
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But of all the features in our phones, it’s
the camera that has had the most impact
on how we live, simply because it’s the
camera we have at hand when the moments
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ȱȱ ȱȱȱęȱȱȱȱȱ
our entire lives are now documented (how
strange will that be for our children, and
our children’s children, to have such an
insight into who we were?), everyone these
¢ȱȱȱǯȱǰȱ ȱȱ
ȱȱǰȱȱ ȱȱȱȱ
convince one of the country’s best fashion
photographers, Georges Antoni, to shoot
this month’s cover of Margaret Zhang, and
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something of a fashion renaissance woman
- photographer, stylist, brand consultant
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a longstanding presence in the fashion
world that it feels like she’s been around
for much longer than
her 24 years should
allow, and all of her
many successes have
undoubtedly been
made possible thanks
to the invention of the smart phone, both
as a vehicle for her to showcase her talents
ȱȱ ȱȱǯȱ ȱȱ
ǰȱȱ ȱȱELLE fashion director Rachel
Wayman, loved the idea of paying homage
to that by shooting this ultimate new-
media darling on a phone, even as she
steps into that storied role of cover girl on
one of the most famous print mastheads in
ȱ ǯȱȱȱȱ ȱ¢ȱȱ
p116, and the video of all the crazy that went
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around after Margaret on the beach with
his phone like he was some sort of deranged
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So we’ve shot a cover on an iPhone –
a fact that we hope surprises anyone who
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Does this mean professional photographers,
with all that expensive equipment, are
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the people in charge of the ELLE budgets
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themselves in the hands of everyone and
anyone, it means magazines like ours need
photographers with an even more honed
eye, more magical storytelling skills and
bucketloads more vision to create a story –
or a cover – worthy of making it onto the
printed page, as opposed to the more
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Ȭȱ Ĵȱ ¢ȱ ȱ ȱ
ǯȱȱǰȱ ȱȱȱȱ
the pages of a glossy magazine at least, it’s
not just the wand but the wizard that
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old cyborgs rather than wizards, the wand
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24 ELLE AUSTRALIA