01
EXPLORE IDEAS
Some early designs by art director
Andreas Chrysovitsanos featured colourful variants
of a female hawk. Exploring all possible ideas is
important to developing a character. Colour is a
possible way to establish a character’s persona.
02
FIRST IDEAS MIGHT NOT BE THE
WAY TO MOVE FORWARD
Taking the design to a more simplified level, the
body got [a] more defined shape and it was
thought of as a counterpart to the Red bird. This
was the version that was first put in the game to
see how it [would work] there.
03
MODIFY THE ORIGINAL CONCEPT
While the game team polished the in-game
functionality, the new bird design was taken to the Rovio
Animation department in Espoo for further
development. Thinking about the differentiation from the
original bird flock, there were still certain issues with the
colour and [femininity] of the bird. Character designers
Joiku Rauhala and Liisa Kareranta supervised by
Jaakko Tyhtilä were set to have a go with the design and
they went wild with the shape explorations.
Instead of classic girly eyelashes they went for a
butterfly-like X shape for the dark area around the
eyes. That would work well to emphasise facial
expressions too, as the bird would appear quite
small on the game screen. The colour grey started to
take over in the designs.
As the Rovio Stockholm game studio was working
on the sequel to Angry Birds, it was decided to
introduce a new character to the flock. To bring new
functionality to the game mechanics, the team
decided to introduce a new bird that could make a
ANGRY BIRDS 2
CREATE CHARACTERS:
WHILE REIMAGINING CHARACTERS AND ADDING
NEW MEMBERS TO ITS FEATHERED FLOCK, ROVIO
HAS MASTERED CHARACTER DESIGN
vertical dive and would be as strong as a rock. A
hawk was a natural starting point for the new bird
design given the functionality. There was a strong
push for a female character since the current flock
consisted of mainly male birds.
ANGRY BIRDS 2
vertical dive and would be as strong as a rock. A
hawk was a natural starting point for the new bird
design given the functionality. There was a strong
push for a female character since the current flock
© Rovio