INTRODUCTION / 11
of great presentations are described
in the Presenting section in clear,
concise, and practical detail.
Negotiating is challenging, complex,
and exciting, and another important
skill that all managers should
master. This section outlines various
techniques that can help to make
you a more successful negotiator
in every situation you face; from
teaching you how to manage your
own emotions, to understanding
your negotiation style.
Throughout this book, there are
many features aimed at helping
you to learn the essentials of being
a manager quickly and efficiently.
“Ask Yourself” boxes allow you to
review your situation and assess
how you can improve your skills,
while “Tip” boxes provide expert
advice. Case studies demonstrate
real-life examples for you to
learn from, and “Do’s and Don’ts”
boxes provide at-a-glance advice
on key topics.
US_010-011_Introduction.indd 11 31/05/16 11:03 am