Bridal buyer

(Grace) #1

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Which do you predict to be the bestseller?
9760 , it’s Deco elegance and all over
embellishment is stunning in real life, it
sparkles from every angle and is demure yet
ut t e rly s e x y.

Sweetheart
What was the inspiration for this
collection?
This collection is all about a young fun
romantic bride. Dresses are light and easy to
wear and the feeling is fresh and cute.

would work in many different kinds of
weddings, from barefoot on the beach, to an
elegant Pride and Prejudice-style country
house wedding.

Lillian west
What was the inspiration for this
collection?
Vintage elegance, Grace Kelly, clean laces
and modern romance.

Describe the collection in three words.
Chic, timeless and feminine.

Which fabric is most key to this range?
New laces, there are some beautiful soutache
braided laces, and elegant corded Alençon lace.

What are the key trends coming through for
the year ahead?
Interesting back necklines and new textures.

Which do you predict to be the bestseller?
6342 , has a classic slim A-line shape, which is
fl attering on so many real women’s form, and
can be styled in so many different ways, from
romantic to demure. BB

“I believe that as
a designer it is
key to know my
customer, and
understand how
she feels about
her body”

Lillian West

No. 6342

Sweetheart

No. 6061

Signature

No. 9760

Describe the collection in three words.
Fun, sweet and effortless.

Which fabric is most key to this range?
Lots of tulle and fl oaty fabrics.

What are the key trends coming through for
the year ahead?
A lighter construction and some stretch fabrics,
which are easy and comfortable to wear. Floral
motifs with light vintage touch.

Which do you predict to be the bestseller?
6061 because it is light and easy to wear,
and has a very pretty vintage elegance, which

Which do you predict to be the bestseller?
87 76, the graphic lace is modern looking, and
the placement is amazing at sculpting the body
with ergonomic lines, which accent and fl atter
a woman’s curves.

Signature

What was the inspiration for this collection?
A lot of the inspiration comes from the
textiles, beadings and hand craftsmanship,
which we develop. I study antique textiles
and techniques then re-interpret them for a
modern woman.

Describe the collection in three words.
Rich, embellished and exquisite.

Which fabric is most key to this range?
Beaded and embroidered handmade designs
on net or lace.

What are the key trends coming through for
the year ahead?
Art Deco inspired graphic embellishment and
rich textiles on slim silhouettes.

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