art.” It’s an art that’s difficult to perfect,
everyone has their own interpretation of
what good management looks like.
Some prefer to be visionary leaders,
convincing their team to work hard to
execute a long-term vision, whereas
others may prefer a democratic
approach whereby managers let their
employees participate in the decision
-making process. For Vetere, it’s a case
of hands-on teamwork with her team.
“I value full-contact management,
hands-dirty collaboration, and thought-
provoking relationships; using
emotional intelligence, listening, and
ethics to guide myself and my teams,”
she adds.
Female representation is a pressing
issue in the technology sector, with
women taking less than 20% of
technology jobs in the US according
to research by Evia. It’s a mounting
challenge, however, Vetere contends
that thoughtful conversations and
engaged management could also help
to bridge the gender divide. “The tech
industry can promote greater female
representation by showcasing that
technology is fun and cool,” she says.
“I often speak to girls and women and
CLICK TO WATCH: ‘RHONDA VETERE AT THE STEVIE® AWARDS FOR WOMEN’
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