What trends or opportunities are
you seeing in the global CRM market
today? How is Salesforce tapping
into these?
From a global perspective, 73% of
customers say one extraordinary
experience raises their expectations
of other companies. Globally, customers’
standards for modern engagement
are a far cry from the transactional,
one-size-fits-all experiences that
were once de-facto. Tailored, contex-
tualised engagement across multiple“ Over the next five
years, Salesforce
is committed to
supporting the
growth of Britain as
a hub of technology
excellence”
—
Paul Smith,
Executive Vice President and General
Manager at Salesforce UK50
CRMAUGUST 2019