How to Write Newsletters That Get Opened Read and Clicked

How to Write Newsletters That Get Opened, Read and Clicked How to Write Newsletters That Get Opened, Read and Clicked

Attention: Grab your reader with the first line.

Interest: Engage your reader to keep him reading.
Desire: Make him hunger for what’s about to come.
Action: Get him to click.

Instead of giving you a bunch of ideas for how to make AIDA work,
check out these 3 examples of AIDA at play in newsletters worth
mimicking.

CHRIS BROGAN’S NEWSLETTER ( 2014 )