Professional_Beauty_GCC_-_December_2019

(coco) #1
professionalbeauty.ae

Interview


30


We are very pleased to announce that you are our Platinum
Sponsor for the 2nd year running. Why is it so important for you
to support a community like this?
At EIDEAL we aim to be highly innovative and because of our
progressive philosophy, I decided I would make it my mission
to support the hairdressing community in every way possible.
We want to support Professional Beauty as it has a
mission aligned very much with our own; that is a continuous
effort to stand by both hair stylists and salon managers as well
as elevate the value and skill set of this industry.
We have undertaken other activities to demonstrate and
fulfil this aim, namely bringing to life the EIDEAL-Santi Business
Leadership Programme. By teaming up with the acclaimed

business leadership consultant Susie Santiago,
we launched the program as a first of its kind in
the UAE in May 2016, with the sole aim of giving
back to the Hairdressing industry and also to
create a community that in the UAE, we
unfortunately used to lack.

Why do you think attending an industry event
like Professional Beauty is key for professionals?
I believe it adds a lot of value to our industry
as it connects like-minded people who share
same values, passion and professionalism for
the industry. >

An all-round high performer not only within our industry, but also on the
running track, Haysam Eid founder of EIDEAL talks us through his latest
experiences competing in the Ultra Marathon and why this drives him
to be a pioneer within the salon business

Talking to...


Haysam Eid


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