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(Brent) #1

SHOWCASE
Design challenge


PAUL DALY

MUNRO MANTRA
A website for a next-level health spa in the Scottish Highlands

Munro Mantra is a health spa that provides
guests with an escape from everyday life
and the opportunity to reconnect with nature
and with themselves. Guests have the
opportunity to practice yoga, relax in natural
pools, unwind with spa treatments and enjoy
locally sourced food and beverages, all in the
idyllic setting of the Scottish Highlands.
With Munro Mantra, the goal is to create a
place guests can rejuvenate their spirits and
achieve wellness in wilderness. I was inspired
by the rugged beauty and sense of adventure
associated with a Scottish Munro and wanted to
juxtapose this with the peace of a traditional spa.
Throughout the design, I have used purposeful
white space combined with the illusion of a
broken-grid layout to further emphasise the
contrast between the spa and its surroundings.
Ultimately, my aim was for the user to feel
transported to the foot of a Munro.

CLOSE UP


(1) The main navigation has been kept deliberately
simple and focuses on the key USPs of the health
spa: The Mission, The Location and The Experience.
Additionally, the primary call-to-action, Book Your
Retreat, has been given particular focus in the top-right
corner of the design. (2) There is an animated hero-
banner that fills the viewport across all screen sizes.
The banner will have two states: the first is captured in
the visuals and is focused toward wellness. A second
banner will switch this around and focus on wilderness
and reconnecting with nature. (3) A subtle cue in the
bottom-left corner of the banner informs users that
there is more content available below the fold. (4)
A simple topographic map of the area is used in the
background to offer further balance. Although contour
lines represent the rugged nature of the surrounding
landscape, their flowing, curved form only further
emphasise the idea of achieving wellness in wilderness.

MY MONTH
What have you been
working on/doing
this month? Adding
the final touches to a
website for a US-based
research organisation,
some redesigns for
Ministry of Sound and
a variety of updates to
our own products.
Which two websites
have you visited for
inspiration? unsplash.
com and archdaily.com
What have you been
watching? Lots of
Seinfeld and the latest
series of the amazing
Inside No. 9.
What have you been
listening to? King
Gizzard and the Lizard
Wizard but the latest
LCD Soundsystem
album has been on
repeat, too.

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