Bloomberg Businessweek - USA (2020-08-10)

(Antfer) #1
63

THEONE BloombergPursuits August 10, 2020


Boucheron’s pendant necklace
sounds like science fiction
Photograph by Benjamin Bouchet

RARE AIR


The mark of an
artist, some say, is
the ability to conjure
something from
nothing. Aerogel, an
ultralight material
NASA uses to both
capture stardust
like a sponge and
insulate its Mars
rover, is as close
to nothing as
something can be.
Described as “solid
smoke,” the Space
Age material is at the
heart of Boucheron’s
Goutte de Ciel,
which translates as
“taste of the sky.”
Creative director
Claire Choisne
designed the one-
of-a-kind necklace
to accentuate the
material’s delicate
properties (it’s 98%
air), protecting it
in a clear, almost
2.5-inch rock-crystal
pendant shaped like
a teardrop.


THE COMPETITION



  • Instead of the
    lightest material
    known to man, try
    osmium, one of
    Earth’s heaviest
    naturally occurring
    substances. It’s
    the source of the
    glittering crystal face
    of Ulysse Nardin’s
    Tourbillon Free
    Wheel timepiece,
    which clocks in at
    €102,000 ($120,800).

  • If it’s a truly
    extraterrestrial
    bauble you’re after,
    David Yurman’s $775
    dog tag necklace is
    made from a slice of
    the 4 billion-year-old
    Gibeon meteorite
    and patterned with
    crisscrossing lines of
    iron and nickel.

  • Made-to-order
    titanium rings by
    Mach3Ti were


createdfrompartsof
mission-flown
Air Force SR-71
Blackbirds, long-
range, high-altitude
reconnaissance
aircraft that were
capable of speeds
of more than
2,100 mph. Prices
start at $999.

THE CASE
The centerpiece of
Boucheron’s latest
collection is not only
a lump of near-
air;thenecklace
is enhancedby
6,162diamonds
totaling108.17carats.
The aerogel
pendant can be
removed and worn
in other, less blingy
configurations.
A simple silk cord
is included, and a
bracelet version is
available separately.
However it’s
showcased, the
substance captures
and reflects an
ethereal spectrum
of light: It can look
white, blue, and
sometimes almost
invisible. €590,000
($696,000);
us.boucheron.com
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