Apple Magazine - USA - Issue 469 (2020-10-23)

(Antfer) #1

offerings from Google, Amazon, and Facebook.
Following low sales, Apple dropped the price of
HomePod to $299 in the United States and has
since offered sub-$200 promotions through
resellers. Though HomePod is undoubtedly
superior to the cheaper Echo and Nest devices,
Apple’s pricing and marketing strategy meant
the device has struggled to make an impact.
With the introduction of HomePod mini, Apple
could finally crack into the smart home sector.

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