“I uploaded my first Murder,
Mystery and Makeup in January of
2019 and I kid you not, my channel
has just been growing ever since,”
which still amazes her.
In August of this year, Bailey
reached 2 million subscribers on
her channel, which is quite the ac-
complishment.
Clearly, her channel has evolved
from where it was when she first
started. Now, she gets to combine
two things she loves—true crime
and makeup. “I love it, though, and
it makes me so excited that two
worlds I’ve always been interested
in have collided and it just works,”
she says.FINDING THE STORY
Every Monday, Bailey uploads a
new video as part of her “Murder,
mystery, and makeup Monday’s”
series. This series is what gained
Bailey immense popularity on
YouTube, averaging over 2 million
views per video.
Creating weekly videos on true
crime stories is a process, and it
takes Bailey some time and effort
to put together these together.
For inspiration and ideas for her
videos, she typically starts by look-
ing in the comment section for
suggestions. “Everyone is always
recommending stories to do and it
makes me excited to read the com-
ments,” she says.
From there, she chooses her
victim *get it?* and begins her re-
search. She does as much research
as she can on the person and from
there she puts together her version
of a script—basically the wholestory from start to finish. This typically takes her 1-2
days depending on how much information she gath-
ers on the person.
After that, she is ready to film. As far as her make-
up for the video, she doesn’t plan ahead. “I just go
with the slow and hope for the best,” she laughs.
Of course, her finished makeup looks are always
snatched.
She also creates an ambiance and sets the mood for
these videos with a dark backdrop and lots of candles,
which gives us some cool, witchy/vampy vibes—
what’s not to love?WORKING AS A FULL-TIME YOUTUBER
Because of the success and growth her channel has
seen over the last year or two, YouTube is now a full-
time gig for Bailey. Although she does a lot of work
for her channel on her own, she does have a small
team. “I have a manager who is very patient with
me,” she laughs. She also has an editor that she usesImage courtesy: Instagram – baileysarian
BAILEY SARIAN
YOUTUBE’S MURDER MYSTERY, MAKEUP MAVENImage Courtesy: Instagram – baileysarian