Creator Handbook - USA (2020-12)

(Antfer) #1

these videos. Why true crime,
though? We asked her where this
interest in mystery and true crime
began.
“Probably when I was a little
kid,” she says. “I used to go to work
with my mom who was a 911 dis-
patcher at the time and [I would]
listen in to her calls. We laugh
about it now, but looking back that
probably wasn’t a great idea,” she
laughs.
Nowadays, Bailey’s life revolves
around true crime, as it takes a
lot of time and research to cre-
ate content for her videos. Her
favorite content includes “Crime,”
and “Snap Judgement Presents:
Spooked Podcast.” She says the
spooked podcast is “more creepy
than ghost stories but the storytell-
ing is perfection and always gives
me the creeps,” she laughs.
Bailey talking about Elizabeth
Bathory in her video “The Blood
Countess [Elizabeth Bathory] And
Her Reign Of Terror.” Image Cour-
tesy: Bailey Sarian – YouTube
However, listening to too much
true crime and mystery really does
weigh “heavy on her noggin.”
“I try to limit how much true-
crime related content I listen
to and watch throughout the
week only because my life kind
of revolves around it now—hey,
I’m not complaining. But it can
definitely mess with my mood
and bring me down,” she says.
She takes a break from upload-
ing about once a month as a re-
fresher so she doesn’t get burnt
out, as she states in her most
recent video.


We don’t blame her. In her videos, she talks about
some seriously heavy stuff, including stories on some
of the most notorious serial killers such as Ted Bundy
and Jeffrey Dahmer.

THE EVOLUTION OF HER CHANNEL
Once she started focusing more of her time on You-
Tube, Bailey began building a following. Towards the
beginning, she focused mainly on creating makeup
looks and sharing tutorials, which gained her a solid
amount of views. Still, she felt that she held back her
personality a bit.
“My videos at first were me trying to be a little
more ‘proper’ and not truly being myself. Finally, I
got to a point where I relaxed a little and that’s when
YouTube started to become more fun,” she recalls.
It wasn’t until 2019 that Bailey’s channel started
getting some heavy traffic, and we’re sure you can
guess the reason why. Murder, mystery and makeup
Monday’s—queue Bailey’s catchy intro jingle.

Image Courtesy: Instagram – baileysarian

BAILEY SARIAN


YOUTUBE’S MURDER MYSTERY, MAKEUP MAVEN

Free download pdf