Take Advantage of Hashtags
Including a branded hashtag in your bio is another essential Instagram
technique. In addition to creating a community for your brand, it will also aid
you in driving post engagement. For instance, Airbnb efficiently utilizes its
branded hashtag in its bio and even uses it to urge user-generated content.
When you offer your followers the means to distribute their content with your
community using your branded hashtag, it will be less challenging to develop
an engaging Instagram page. This can aid you in promoting your company
and ensuring your brand gets to a broader audience.