48 THE BIBLE ON LEADERSHIP
Adversity can quickly stop a leader who lacks purpose, but it
only ‘‘fans the flames’’ of leaders with a strong purpose.
Think big. Even if you fall short, you’ll still have accomplished
a lot.
Talk about purpose and people will listen, but to get them to
follow, you must act with purpose.
Purposeful organizations are exciting, inspiring places to work.
Purpose inspires even the most mundane task with meaning.
Constantly communicate your purpose, your dedication to it,
and the expected rewards of achieving it.