52 United States TheEconomistOctober30th 2021
alyst who worked for Mr Obama. Mr Shor’s
proposed strategy is to decrease “educa
tion polarisation”—the gap between the
votes Democrats get from collegeeducat
ed Americans and those they get from peo
ple with no college education—to the level
of 2012. That was the most recent year in
which whites without college degrees gave
Democrats 40% of their votes or more, ac
cording to Catalist, a politicaldata firm.
Last year just 37% voted for Mr Biden. Since
only 36% of Americans over the age of 25
have a college degree, relying on them to
fill the gap is not viable. Whites without
degrees make up the largest share of the
population in rural states.
Mr Shor’s solution is “popularism”: the
idea that Democrats need to emphasise
their most popular policies, such as eco
nomic redistribution and lower health
care costs, and avoid topics such as immi
gration and defunding the police that
alienate workingclass white voters.
Though “don’t do unpopular stuff” sounds
a glaringly obvious strategy, the debate ov
er the theory has taken hold of the party.
How Democrats should carry out Mr
Shor’s plan is unclear. Education polarisa
tion is not a new trend. A study of survey
data stretching back to 1948 by Amory
Gethin, Clara MartínezToledano and
Thomas Piketty, all economists, illustrated
parallel trends in many Western democra
cies. The authors write that it will be hard
to reverse unless Democrats become the
champions of conservative positions on
“sociocultural” issues, such as law and or
der, the environment and immigration.
Persuading someone to change their
vote grows harder as political identities
deepen. In 2020 the link between a voter’s
partisan identity and selfdescribed ideol
ogy was the strongest on record. According
to an analysis of survey data by Charles
Franklin, a political scientist and pollster
in Wisconsin, a person’s stated ideology
explained roughly 57% of their partisan
ship in 2020, up from 49% in 2016 and 20%
three decades ago. This rise in social sort
ing helps to explain the decrease from 10%
to under 5% in the share of Americans who
regularly switch parties, according to The
Economist’s analysis of survey data from
the American National Election Studies, a
poll conducted in election years since 1952.
Much of Mr Trump’s success in 2016
stemmed from his understanding that
policy preferences are fickle: identityloy
alty and group conflict are more powerful
levers to earn a person’s vote. Democrats
cling to the theory that their popular policy
agenda will eventually secure them a per
manent majority. But before support for a
wealth tax, say, can win over noncollege
whites, they will first need to feel that
Democratic candidates understand them
and share their cultural outlook.
There Democrats face a further hurdle:
theirincreasinglynationalisedbrand.Ac
cording to Jonathan Rodden, a political
scientist,onereasonleftleaningparties
worldwidehavebeendoingpoorlywithru
ralworkingclasswhitesisthattheircan
didates struggle to differentiate them
selves fromtheparty’s ultraprogressive
electedofficialsfromthebigcities.This
imposestheotherworldlinessofveryleft
leaningDemocraticpoliticianselsewhere
ontotheparty’scandidatesintheheart
land.RecentlossesforconservativeDemo
cratsinMontanaandNorthDakotashow
howvulnerabletheyaretothis.
WhentheRepublicanswereina similar
positioninthe1960s,lockedoutofpower
by the union of progressive northern
Democrats and conservative southern
ones,theymustereda realignment.They
usedthebacklashagainstthecivilrights
andfeministmovementstowooconserva
tive noncollegewhites. Butentrenched
identitiesnowmakesucha featharder.It
appearsnearlyimpossibleforDemocrats
towinbacka substantialshare—say,5%—
of thebluecollar northern whitesthey
oncereliedonforpower,especiallyinthe
Senate.Theyarelikelytobedisadvantaged
by America’s geographybased electoral
systemformanyyearstocome.n
T
heresultofVirginia’sraceforgo
vernoronNovember2ndwill“setthe
tone”fornextyear’smidtermelections.
SosaidTerryMcAuliffe,theformer
Democraticgovernorofthestate,ashe
launcheda getoutthevotecampaign
lastFriday.Ifso,thepartyisintrouble.
PresidentJoeBidenwonthestatebyten
percentagepointslastyear,butMr
McAuliffeisnowpollingjusttwopoints
aheadofhisRepublicanopponent,
GlennYoungkin,accordingtoa statis
ticalmodelbuiltbyTheEconomist. That
gapissmallenoughforMrYoungkinto
closeatthelastminute.
Ourmodelaggregatespubliclyre
leasedpollsandattemptsseveralmodest
correctionstotheunderlyingdata.First,
weremoveanyuniformbiasesfromeach
pollingfirm.Thesemayarisefrommeth
odsofcollectingorprocessingdata—or,
inrarercases,fromtheideologicalbent
ofthepollinghouse.Wethensubtract
anysystematicdifferencesbetween
pollsterswhotrytoensuretheyhave
representativesharesofDemocrats,
Republicansandindependentsand
thosewhodonosuchweighting.This
helpscontrolforthetendencyfornon
partyweighteddatatobouncearound
morethanpartyweightedpolls;insome
casesit alsoremovesanextralayerof
bias.Lastly,weusethemodeltofita
trendlinethroughalltheadjusted
points.Thismethodyieldeda closer
predictionfortherecentrecallelection
inCaliforniathanmostotherpublic
averagesofpollingdata.
Iftheelectionwereheldtoday,our
modelsuggestsMrMcAuliffewould
defeatMrYoungkinbyabouttwoper
centagepoints.Thatshouldnotcomfort
theDemocrats.Ourmodelalsofinds
plentyofuncertaintyinthepollingdata:
it givestheformergovernoronlya
roughlytwointhree(67%)chanceof
winningtherace.Evena modestpolling
errorcouldblowtheaggregateoffcourse.
In2017,whenthestate’scurrentDemo
craticgovernor,RalphNortham,wonthe
office,thepollingaverageinVirginia
underestimatedhismarginbysixper
centagepoints.
Winorlose,thetonetheelectionsets
forthemidtermsislikelytobebadfor
theDemocrats.ThepartyintheWhite
Houseusuallylosesboththesubsequent
electionforVirginia’sgovernorandseats
inthenationalHouseandSenateelec
tionstheyearafter.Anda closerelation
shipexistsbetweentheswingagainstthe
incumbentpartyinthosegubernatorial
contestsandintheHousevotenational
ly.WithMrBiden’snetapprovalrating
underwater(seeLexington)anda trend
againsttheDemocratsincongressional
genericballotpolling,evena fiveor
sixpointmarginforMrMcAuliffeon
November2ndwouldportenddefeatin
themidterms.
Virginia’snextgovernor
Down to the wire
A RLINGTON,VIRGINIA
OurmodelsuggeststheraceisuncomfortablytightforDemocrats
Too close to call
United States, Virginia governor election
Voting intention*, 2021, %
Sources:Pollofpolls;TheEconomist
55
50
45
40
35
Aug Sep Oct
GlennYoungkin(Rep)
*Pollsareadjustedfor systematic dierence by pollster
andwhethertheyweight by partisanship or past vote
Terry McAulie (Dem)