The Leadership Secrets of Billy Graham

Media management consultant David Schmidt told us that the example of Billy Graham and his associates helped him resist the inev ...

In today’s world, it’s very easy to get sucked into the allure of images from the world of entertainment that would have stunned ...

Most of us don’t have opportunities on that scale, but as lead- ers, we know our decisions and actions and life choices power- f ...

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CHAPTER 4 Lasering In on the Mission Throughout history, it was the super achievers — and only the super achievers — who knew wh ...

be diverted. He focused on his mission: evangelism, “to bring people out of their torpor of sin to salvation from it.” To unders ...

Billy Graham has spent a lifetime pointing to the door and praying for those who hear his invitation to put their hands on the l ...

Grady Wilson describes the time in the 1960s when Billy was swimming with President Lyndon Johnson at Camp David, and the presid ...

After that, he would frequently respond to questions about politics with “I’m not for the left wing or the right wing. I’m for t ...

Billy lasered in on the 5 percent, explaining the decision a per- son needed to make regarding Jesus. When a person makes that d ...

Graham University began. But the price for the Graham organi- zation would also be high—approximately $10 million during the fir ...

find a way to do it. His use of the microphone check illustrates the intensity of his focus. The A. Larry Ross firm handled medi ...

Management literature frequently notes the polarity between big-picture people and detail people. While someone must pay attenti ...

“What in heaven’s name is with this guy?” Reagan caught Buchanan’s eye and winked, which Buchanan interpreted to mean, “They’re ...

“We were concerned about giving the right counsel to the people who were making decisions,” said Cliff, “and it was wear- ing us ...

Graham’s longtime media and public-relations director A. Larry Ross remembers this generated a lot of controversy. Many people w ...

of persistence. As Calvin Coolidge observed, “Nothing in the world can take the place of persistence. Talent will not; nothing i ...

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CHAPTER 5 Loving Harsh Critics Get a friend to tell you your faults, or better still, welcome an enemy who will watch you keenly ...

This constant undercurrent flowing into our subconscious affects us more than we may realize. Media may be a mix of the coarse a ...