63- The title of the page should be relevant to the
target keyword - Every webpage in a browser shows the page
title - It also shows up in search engine results as
the bold blue text at the beginning of the
listing
Page Titles = 80 Characters or less
The target keyword or phrase should be
at the beginning of the title where it is
most relevant and be unique for every
page of the webpage.(^) Every major search engine looks for a page title.
Keyword Mapping: Page Title Tag