Microsoft Word - 101Ways_FINAL.doc

(Marcin) #1
LinkedIn

Marketing Resource #62: Learn more about LinkedIn at
http://www.LinkedIn.com. It’s a great way to promote yourself and your
business and it also lends a great deal of credibility. Here you can find
answers to your questions about happenings in your industry.


Business Networking
LinkedIn is the business person’s version of Facebook. It is not a
place where you can purchase advertising per se. However, once you
learn how to navigate this site you will be amazed at how fast you can
build a growing network of professionals.
Creating a professional profile on LinkedIn adds a great degree
of credibility to your business. It’s certainly not difficult, although it
will require a time investment at the outset.
This is a wonderful place to connect with a wide range of
professionals. Here is where you might find a real estate agent in a city
across the country where you are looking at a property, or where you
might find an investor who is interested in finding rehabs in your town.
Here you will also find many opportunities to set yourself apart as an
expert in your field. The possibilities are endless.
LinkedIn offers many tutorials on the site, which will help you
learn how to create your network and how to build a list of referrals.

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