Perreault−McCarthy: Basic
Marketing: A
Global−Managerial
Approach, 14/e
Back Matter Notes © The McGraw−Hill
Companies, 2002
784 Notes
1997, pp. 19–44; Prabir K. Bagchi and Helge Virum, “Logistical
Alliances: Trends and Prospects in Integrated Europe,” Journal of Business
Logistics, 1998, pp. 191–213.
5.For more on Clorox, see 2000 Annual Report, Clorox; “The Web @
Work/Clorox Co.,” The Wall Street Journal,October 9, 2000, p. B21; also
available from World Wide Web: http://www.clorox.com. See also
Forrest E. Harding, “Logistics Service Provider Quality: Private Measure-
ment, Evaluation, and Improvement,” Journal of Business Logistics, 1998,
pp. 103–20; Carol C. Bienstock, John T. Mentzer, and Monroe M. Bird,
“Measuring Physical Distribution Service Quality,” Journal of the Acad-
emy of Marketing Science, Winter 1997, pp. 31–44; G. T. M. Hult,
“Measuring Cycle Time of the Global Procurement Process,” Industrial
Marketing Management, September 1997, pp. 403–12; R. Mohan Pishar-
odi, “Preference for Supplier When Supplier and Customer Perceptions
of Customer Service Levels Differ,” The Logistics and Transportation
Review,March 1994, pp. 31–54; Benson P. Shapiro, V.K. Rangan, and J.J.
Sviokla, “Staple Yourself to an Order,” Harvard Business Review,
July–August, 1992, pp. 113–22; J.B. Fuller, J. O’Conor, and R. Rawlin-
son, “Tailored Logistics: The Next Advantage,” Harvard Business Review,
May–June 1993, pp. 87–98.
6.Lisa M. Ellram and Sue P. Siferd, “Total Cost of Ownership: A Key
Concept in Strategic Cost Management Decisions,” Journal of Business
Logistics, 1998, pp. 55–84; Scott R. Swenseth and Michael R. Godfrey,
“Estimating Freight Rates for Logistics Decisions,” Journal of Business
Logistics, 1996, pp. 213–31; Philip T. Evers, “The Impact of Transship-
ments on Safety Stock Requirements,” Journal of Business Logistics, 1996,
pp. 109–33.
7.2000 Annual Report,Tyson Foods; “Holly Farms’ Marketing Error:
The Chicken that Laid an Egg,” The Wall Street Journal,February 9,
1988, p. 44.
8.For more on JIT, see “As Christmas Approaches, Parts Shortages
Plague Electronic Makers,” The Wall Street Journal, October 10, 2000, p.
B1ff.; “Parts Shortages Hamper Electronics Makers,” The Wall Street Jour-
nal,July 7, 2000, p. B5; Richard Germain, Cornelia Droge, and Nancy
Spears, “The Implications of Just-in-Time for Logistics Organization
Management and Performance,” Journal of Business Logistics, 1996, pp.
19–34; Claudia H. Pragman, “JIT II: A Purchasing Concept for Reducing
Lead Times in Time-Based Competition,” Business Horizons, July–August
1996, pp. 54–58; Faye W. Gilbert, Joyce A. Young, and Charles R.
O’Neal, “Buyer-Seller Relationships in Just-in-Time Purchasing Environ-
ments,” Journal of Business Research,February 1994, pp. 111–20; Steve
McDaniel, Joseph G. Ormsby, and Alicia B. Gresham, “The Effect of JIT
on Distributors,” Industrial Marketing Management,May 1992, pp.
145–50; “Allen-Edmonds Shoe Tries ‘Just-in-Time’ Production,” The
Wall Street Journal,March 4, 1993, p. B2.
9.Available from World Wide Web: http://silmaril.smeal.psu.edu/
misc/supply_chain; Rakesh Niraj, “Customer Profitability in a Supply
Chain,” Journal of Marketing, July 2001, pp. 1–17; William F. Crittenden,
“Business Success: A Way of Thinking about Strategy, Critical Supply
Chain Assets and Operational Best Practices,” Journal of the Academy of
Marketing Science,Summer 2000, pp. 446–8; Donald J. Bowersox, “Ten
Mega-Trends That Will Revolutionize Supply Chain Logistics,” Journal
of Business Logistics, 2000, Vol. 21, 2, pp. 1–17; “New Victories in the
Supply-Chain Revolution,” Fortune, October 30, 2000, pp. T208C–HH;
“How a Tighter Supply Chain Extends the Enterprise,” Fortune, Novem-
ber 8, 1999, pp. 272A–DD; “Wrestling New Wealth from the Supply
Chain,” Fortune, November 9, 1998, pp. 204C–204Z; “The Push to
Streamline Supply Chains,” Fortune,March 3, 1997, pp. 108C–R;
Chickery J. Kasouf and Kevin G. Celuch, “Interfirm Relationships in the
Supply Chain: The Small Supplier’s View,” Industrial Marketing Manage-
ment, November 1997, pp. 475–86; William H. Borghesani, Peter L. de la
Cruz, and David B. Berry, “Controlling the Chain: Buyer Power, Distrib-
utive Control, and New Dynamics in Retailing,” Business Horizons,
July–August 1997, pp. 17–24; Jeffrey H. Dyer, Dong S. Cho, and Wujin
Chu, “Strategic Supplier Segmentation: The Next ‘Best Practice’ in Sup-
ply Chain Management,” California Management Review, Winter 1998,
pp. 57–77; Noel P. Greis and John D. Kasarda, “Enterprise Logistics in
the Information Era,” California Management Review, Summer 1997, pp.
55–78; Craig R. Carter and Lisa M. Ellram, “Reverse Logistics: A Review
of the Literature and Framework for Future Investigation,” Journal of
Business Logistics, 1998, pp. 85–102; Harry L. Sink and C. J. Langley, “A
Managerial Framework for the Acquisition of Third-Party Logistics Ser-
vices,” Journal of Business Logistics, 1997, pp. 163–89; Robert C. Lieb and
Hugh L. Randall, “A Comparison of the Use of Third-Party Logistics
Services by Large American Manufacturers, 1991, 1994, and 1995,” Jour-
nal of Business Logistics, 1996, pp. 305–20; B.C. Arntzen, G.C. Brown,
T.P. Harrison et al., “Global Supply Chain Management at Digital Equip-
ment Corporation,” Interfaces,January–February, 1995.
10.Cornelia Droge, “The Relationship of Electronic Data Interchange
with Inventory and Financial Performance,” Journal of Business Logistics,
2000, Vol. 21, 2, pp. 209–31; Lisa R. Williams, Avril Nibbs, Dimples
Irby, and Terence Finley, “Logistics Integration: The Effect of Informa-
tion Technology, Team Composition, and Corporate Competitve
Positioning,” Journal of Business Logistics, 1997, pp. 31–41; Paul R. Mur-
phy and James M. Daley, “International Freight Forwarder Perspectives
on Electronic Data Interchange and Information Management Issues,”
Journal of Business Logistics, 1996, pp. 63–84; Kenneth B. Kahn and John
T. Mentzer, “EDI and EDI Alliances: Implications for the Sales Forecast-
ing Function,” Journal of Marketing Theory & Practice, Spring 1996, pp.
72–78; Ira Lewis and Alexander Talalayevsky, “Logistics and Information
Technology: A Coordination Perspective,” Journal of Business Logistics,
1997, pp. 141–57.
11.“A Smart Cookie at Pepperidge,” Fortune,December 22, 1986, pp.
67–74.
12.“As Stores Scrimp More and Order Less, Suppliers Take on Greater
Risks, Costs,” The Wall Street Journal,December 10, 1991, p. B1ff.
13.Douglas Lambert, James R. Stock, and Lisa M. Ellram, Fundamen-
tals of Logistics(Burr Ridge, IL: Irwin/McGraw-Hill, 1998).
14.For more detail on deregulation of transportation, see Paul D. Lar-
son, “Transportation Deregulation, JIT, and Inventory Levels,” The
Logistics and Transportation Review,June 1991, pp. 99–112; James C. Nel-
son, “Politics and Economics in Transport Regulation and
Deregulation—A Century Perspective of the ICC’s Role,” The Logistics
and Transportation Review,March, 1987, pp. 5–32; Karl M. Ruppentha,
“U.S. Airline Deregulation-Winners and Losers,” The Logistics and Trans-
portation Review,March 1987, pp. 65–82.
15.For a more detailed comparison of mode characteristics, see Robert
Dahlstrom, Kevin M. McNeilly, and Thomas W. Speh, “Buyer-Seller
Relationships in the Procurement of Logistical Services,” Journal of the
Academy of Marketing Science, Spring 1996, pp. 110–24; Roger Dale
Abshire and Shane R. Premeaux, “Motor Carriers’ and Shippers’ Percep-
tions of the Carrier Choice Decision,” The Logistics and Transportation
Review,December 1991, pp. 351–58; Brian J. Gibson, Harry L. Sink, and
Ray A. Mundy, “Shipper-Carrier Relationships and Carrier Selection
Criteria,” The Logistics and Transportation Review,December 1993, pp.
371–82.
16.“Inside the Race to Get Hot Video Games on Shelves,” The Wall
Street Journal,December 20, 2000, p. B1ff.
17.“Trains: Industry Report,” Investor’s Business Daily, May 7, 2001, p.
B6; “Railroads: Asleep at the Switch,” Business Week,April 2, 2001, pp.
78B-78D; “Tired of Costs, Delays of Railroads, Firms Lay Their Own
Tracks,” The Wall Street Journal,February 6, 1998, p. A1ff.; “America’s
Railroads Struggle to Recapture Their Former Glory,” The Wall Street
Journal,December 5, 1997, p. A1ff.; “The Rails: Trouble Behind, Trouble
Ahead,” Business Week,November 24, 1997, pp. 40–42; “An Unsolved
Mystery: Where Are Shippers’ Rail Cars?” The Wall Street Journal,Octo-
ber 13, 1997, p. B1ff.; “Union Pacific Tie-Ups Reach across Economy,”
The Wall Street Journal,October 8, 1997, p. B1ff.; “The Great Train
Game,” Fortune,November 11, 1996, pp. 151–54; “High Tech Puts
Them Back on Track,” USA Today,November 2, 1994, p. 1Bff.