Yet another accomplishment happens in this book. Joe not only
shows you how to write hypnotically, not only shows you how he
does it, not only helps you develop your own style, but (whew!) he
provides you with references to numerous experts who know Hyp-
notic Writing and the mental-behavioral principles driving it from
within. He shows you, trains you, and then points you toward re-
sources that you can use to further enlighten and train yourself.
The result is that you gain the knowledge and master the know-
how to become an accomplished hypnotic writer. Oh, and one
more thing. You must practice. Only practice as much as you want
to get good at Hypnotic Writing.
John J. Burton, Ed.D.
Author,Hypnotic Language
and States of Equilibrium
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