Basics Design: Design Thinking

Part of It

Part of It, a charity-driven project, invites designers and artists to create products

for causes they feel passionate about. For his contribution, Daniel Eatock chose to

highlight the work of the International Dyslexia Association, which focuses on helping

individuals with dyslexia and other reading and writing disabilities. The choice of a

tote bag as the format means the message can be widely seen whenever it is used,

in the street or on a beach, and it also creates a product that can be sold to raise

money for the charity.

Wigan Little Theatre (facing page)

The Little Known Facts book was produced for Wigan Little Theatre by Mark Design

and features a series of key statements that exemplify the sense of fun and wit of the

organisation. The small book format is a metaphor for the theatre’s name and also

serves to make the information manageable as well as entertaining and engaging.

Client: Part of It

Design:Daniel Eatock

Design thinking: Unusual

format to maximise exposure

of social messaging

Design Thinking

Format

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Title: Basic Design-Thinking

Client: QPL Size: 160mmx230mm

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